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.creation-modern{display:block;background:var(--navy);color:white}
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.format-block{min-height:285px;display:flex;flex-direction:column;justify-content:space-between;padding:28px;border-right:1px solid #ffffff26;border-bottom:1px solid #ffffff26;transition:background .25s ease}
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.format-block:nth-child(n+5){border-bottom:0}
.format-number{font-size:14px;color:#c4d9e4;font-weight:500;letter-spacing:.04em;margin-bottom:42px}
.format-block h3{font-size:clamp(21px,1.9vw,28px);line-height:1.2;letter-spacing:-.025em;font-weight:750;margin-bottom:18px}
.format-block p{font-size:14px;line-height:1.7;color:#d2e0e7;margin-bottom:0;min-height:72px}
.format-red{background:var(--red);border-color:transparent}
.format-red .format-number,.format-red p{color:#ffe1e7}
.format-blue{background:#62b2cd;color:var(--navy);border-color:transparent}
.format-blue .format-number,.format-blue p{color:var(--navy)}
@media(hover:hover){.format-block:not(.format-red):not(.format-blue):hover{background:#ffffff08}}
@media(max-width:1100px){.creation-intro{gap:35px}.format-block{padding:24px;min-height:290px}.format-block h3{font-size:22px}}
@media(max-width:1000px){.formats-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.format-block:nth-child(2n){border-right:0}.format-block:nth-child(n+5){border-bottom:1px solid #ffffff26}.format-block:nth-child(n+7){border-bottom:0}.format-block{min-height:260px}.format-block p{min-height:48px}}
@media(max-width:800px){.creation-intro{grid-template-columns:1fr;gap:22px;padding-bottom:32px;margin-bottom:28px}.creation-intro h2{font-size:36px}.creation-intro>p{font-size:15px;justify-self:start;max-width:100%}}
@media(max-width:520px){.formats-grid{grid-template-columns:minmax(0,1fr)}.format-block{min-height:220px;padding:26px;border-right:0}.format-number{margin-bottom:28px}.format-block h3{font-size:25px}.format-block p{font-size:15px;min-height:0}.format-block:nth-child(n+7){border-bottom:1px solid #ffffff26}.format-block:last-child{border-bottom:0}}
.format-block{justify-content:flex-start}.format-number{margin-bottom:48px}.creation-intro h2{font-size:clamp(36px,3.4vw,50px)}@media(max-width:520px){.format-number{margin-bottom:28px}}

/* Стратегия → канали → резултати. */
.hero{min-height:530px}.hero-copy{padding-top:44px;padding-bottom:44px}
.hero h1{font-size:clamp(26px,2.4vw,38px);line-height:1.2;letter-spacing:-.035em}.hero h1 span{display:block}
.hero-flow{display:flex;align-items:center;justify-content:center;background:var(--red);min-height:0;padding:24px 24px 24px 0}.hero-flow:after{display:none}
.flow-scene{width:min(550px,100%);aspect-ratio:12/7;position:relative}
.flow-lines{position:absolute;inset:0;width:100%;height:100%;overflow:visible}.flow-track{stroke:#ffffff30;stroke-width:1.5}
.flow-pulse{stroke:white;stroke-width:3;stroke-linecap:round;stroke-dasharray:7 110;stroke-dashoffset:100;opacity:0;animation:flow-travel 6s linear infinite}
.pulse-distribute{animation-name:flow-distribute}.pulse-order{animation-name:flow-order}
.flow-idea,.flow-node{position:absolute;display:flex;align-items:center;justify-content:center;flex-direction:column;gap:1px;line-height:1.2;transform:translate(-50%,-50%);background:var(--red);font-weight:650;font-size:10px;white-space:nowrap;padding:0 7px}
.flow-idea{left:50%;top:14.286%}.flow-results{left:50%;top:85.714%}
.strategy-art{width:52px;height:52px}.results-art{width:52px;height:52px}
.strategy-chart{stroke-dasharray:65;animation:strategy-draw 6s ease infinite}
.flow-social{position:absolute;top:50%;transform:translate(-50%,-50%);display:flex;align-items:center;justify-content:center;flex-direction:column;gap:2px;background:var(--red);width:64px;padding:10px 0}
.flow-social img{width:28px;height:28px;object-fit:contain;filter:brightness(0) invert(1)}.flow-social span{font-size:9px;color:#ffffffb3;letter-spacing:.02em}
.flow-facebook{left:18.75%}.flow-instagram{left:39.583%}.flow-tiktok{left:60.417%}.flow-youtube{left:81.25%}



.flow-results .results-art{animation:results-glow 6s ease infinite}.results-growth{stroke-dasharray:70;stroke-dashoffset:0;animation:results-rise 6s ease infinite}

@keyframes flow-travel{0%{stroke-dashoffset:100;opacity:0}2%{opacity:1}17%{stroke-dashoffset:-7;opacity:1}19%,100%{stroke-dashoffset:-7;opacity:0}}
@keyframes flow-distribute{0%{stroke-dashoffset:100;opacity:0}3%{opacity:1}43%{stroke-dashoffset:-7;opacity:1}45%,100%{stroke-dashoffset:-7;opacity:0}}
@keyframes flow-order{0%,45%{stroke-dashoffset:100;opacity:0}47%{opacity:1}79%{stroke-dashoffset:-7;opacity:1}81%,100%{stroke-dashoffset:-7;opacity:0}}
@keyframes results-glow{0%,78%,100%{filter:none}85%,94%{filter:drop-shadow(0 0 9px #ffffff60)}}
@keyframes results-rise{0%,77%{stroke-dashoffset:70}89%,100%{stroke-dashoffset:0}}

@keyframes strategy-draw{0%{stroke-dashoffset:65}10%,100%{stroke-dashoffset:0}}





@media(max-width:1080px){.hero{min-height:480px}.hero-flow{min-height:0;padding-right:18px}.flow-social{width:54px}}
@media(max-width:800px){.hero{min-height:auto}.hero-copy{padding:36px 24px 24px}.hero h1{font-size:clamp(23px,5.8vw,34px);line-height:1.25}.hero h1 span{display:inline}.hero h1 span:after{content:' '}.hero-flow{min-height:0;padding:0 24px 30px}.flow-scene{width:min(460px,100%);margin-bottom:12px}.flow-social{width:48px;padding:5px 0;gap:2px}.flow-social img{width:24px;height:24px}.flow-social span{font-size:8px}.strategy-art{width:32px;height:32px}.results-art{width:32px;height:32px}.flow-idea,.flow-node{font-size:9px;gap:1px;padding:0 5px}}
@media(prefers-reduced-motion:reduce){.flow-pulse{display:none}.results-growth{stroke-dashoffset:0}}







/* Advertising: a connected path, distinct from the content format cards. */
.advertising-section{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(40px,7vw,110px);background:#fff;align-items:start}
.advertising-header{position:sticky;top:130px}
.advertising-header h2{font-size:clamp(36px,3.4vw,50px);line-height:1.14;margin-bottom:30px}
.advertising-header h2 em{color:var(--red)}
.advertising-header>p{font-size:16px;line-height:1.85;max-width:440px;color:#486373;margin:0}
.advertising-process{list-style:none;margin:0;padding:0;position:relative;isolation:isolate}
.advertising-process:before{content:'';position:absolute;left:23px;top:24px;bottom:24px;width:2px;background:var(--line);z-index:-1}
.advertising-process li{display:grid;grid-template-columns:48px minmax(0,1fr);gap:28px;position:relative;padding-bottom:34px}
.advertising-process li:not(:last-child):after{content:'';position:absolute;left:23px;top:48px;bottom:0;width:2px;background:linear-gradient(180deg,transparent 0%,var(--red) 50%,transparent 100%);transform-origin:top;animation:advertising-travel 5s ease-in-out infinite;animation-delay:calc(var(--stage)*.45s);z-index:-1}
.advertising-process li:nth-child(1){--stage:0}.advertising-process li:nth-child(2){--stage:1}.advertising-process li:nth-child(3){--stage:2}.advertising-process li:nth-child(4){--stage:3}.advertising-process li:nth-child(5){--stage:4}.advertising-process li:nth-child(6){--stage:5;padding-bottom:0}
.advertising-number{display:flex;align-items:center;justify-content:center;width:48px;height:48px;border:1px solid var(--red);border-radius:50%;color:var(--red);background:#fff;font-size:14px;font-weight:650;letter-spacing:.04em}
.advertising-process li:first-child .advertising-number,.advertising-process li:last-child .advertising-number{background:var(--red);color:#fff}
.advertising-process li>div{padding:9px 0 30px;border-bottom:1px solid var(--line)}
.advertising-process li:last-child>div{border-bottom:0;padding-bottom:0}
.advertising-process h3{font-size:clamp(21px,1.8vw,27px);line-height:1.25;letter-spacing:-.025em;margin-bottom:16px;font-weight:750}
.advertising-process p{font-size:16px;line-height:1.8;color:#486373;margin:0}
.formats-grid .format-block:last-child{border-right:0}
@keyframes advertising-travel{0%,12%{opacity:0;transform:scaleY(.05)}35%,55%{opacity:1;transform:scaleY(1)}80%,100%{opacity:0;transform:scaleY(1)}}
@media(max-width:1000px){.advertising-section{gap:40px}.advertising-process li{gap:20px}}
@media(max-width:800px){.advertising-section{grid-template-columns:minmax(0,1fr);gap:40px}.advertising-header{position:static}.advertising-header h2{margin-bottom:22px}.advertising-header>p{max-width:none}.advertising-process li{padding-bottom:26px}.advertising-process li>div{padding-bottom:24px}}
@media(max-width:400px){.advertising-process li{grid-template-columns:40px minmax(0,1fr);gap:16px}.advertising-number{width:40px;height:40px}.advertising-process:before,.advertising-process li:not(:last-child):after{left:19px}.advertising-process li:not(:last-child):after{top:40px}.advertising-process li>div{padding-top:6px}}
@media(prefers-reduced-motion:reduce){.advertising-process li:not(:last-child):after{animation:none;opacity:0}}

.form-honeypot{position:absolute!important;left:-10000px!important;width:1px;height:1px;overflow:hidden}.contact-form button:disabled{cursor:wait;opacity:.65;transform:none}

/* Мария в началото; процесът до неговото обяснение. */
.hero{min-height:530px;grid-template-columns:1.1fr .9fr}
.hero-portrait{display:flex;align-items:flex-end;justify-content:center;overflow:hidden;padding:28px var(--gutter) 0 0}
.hero-portrait img{width:auto;height:500px;max-width:100%;object-fit:contain;object-position:center bottom}
.approach-intro{display:grid;grid-template-columns:1.1fr 1fr;gap:60px;align-items:center;margin-bottom:60px}
.approach-copy h2{margin-bottom:24px}.approach-copy p{color:#526c7b;max-width:460px;margin-bottom:0}
.approach-flow{padding:28px 20px;min-height:0;color:white}
.approach-flow .flow-scene{width:100%;margin:0}
@media(max-width:800px){.hero{grid-template-columns:1fr;min-height:auto}.hero-portrait{padding:6px 24px 0}.hero-portrait img{height:280px;width:auto}.approach-intro{grid-template-columns:1fr;gap:28px;margin-bottom:35px}.approach-flow{padding:24px 12px}.approach-copy h2{margin-bottom:18px}}

/* Proposal: one shared brand composition, with the founder as its human focus. */
.hero-brand-proposal{background:#15415a;position:relative;isolation:isolate;grid-template-columns:minmax(0,1.12fr) minmax(0,.88fr);min-height:640px;overflow:hidden;color:#fff;align-items:stretch}
.hero-brand-proposal .hero-copy{padding:74px 0 74px var(--gutter);position:relative;z-index:2;align-self:center}
.hero-brand-proposal .eyebrow{font-size:14px;line-height:1.5;letter-spacing:.1em;max-width:450px;color:#b5dcea;padding-left:18px;border-left:3px solid #be0027;margin-bottom:30px}
.hero-brand-proposal h1{font-size:clamp(32px,3.35vw,52px);font-weight:900;line-height:1.12;letter-spacing:-.035em;max-width:760px;margin-bottom:28px}
.hero-brand-proposal h1 span{display:inline}
.hero-brand-proposal h1 span:after{content:' '}
.hero-brand-proposal h1 span:last-child{color:#62b2cd;display:block;margin-top:7px}
.hero-brand-proposal .hero-description{font-size:17px;line-height:1.8;max-width:560px;margin-bottom:32px;color:#e0edf3}
.hero-brand-proposal .button{background:#be0027;border-color:#be0027;color:white;min-height:54px;padding:16px 28px;font-size:15px}
.hero-brand-proposal .button:hover{background:#990020;border-color:#990020}
.hero-brand-proposal .hero-portrait{position:relative;margin:0;padding:0;min-height:640px;display:block;overflow:visible;isolation:isolate}
.hero-brand-bubble{position:absolute;inset:20px -35px 0 -65px;background:#62b2cd;mask:url('assets/bubble.svg') center/contain no-repeat;-webkit-mask:url('assets/bubble.svg') center/contain no-repeat;z-index:-1;transform:rotate(-8deg)}
.hero-brand-proposal .hero-portrait>img{position:absolute;bottom:0;left:47%;transform:translateX(-50%);height:585px;width:auto;max-width:none;object-fit:contain;object-position:center bottom}
.hero-founder{position:absolute;bottom:35px;right:var(--gutter);background:white;color:#15415a;padding:19px 25px 18px;border-left:5px solid #be0027;box-shadow:0 10px 35px #092f4430;min-width:245px;z-index:2}
.hero-founder strong{display:block;font-size:19px;font-weight:750;line-height:1.3;margin-bottom:5px;letter-spacing:-.02em}
.hero-founder span{font-size:14px;line-height:1.5}
@media(min-width:1800px){.hero-brand-proposal .hero-copy{padding-left:max(88px,calc((100vw - 1600px)/2))}.hero-brand-proposal{grid-template-columns:1.12fr .88fr}.hero-brand-proposal h1{max-width:820px}}
@media(max-width:1100px){.hero-brand-proposal{min-height:590px}.hero-brand-proposal .hero-copy{padding-top:58px;padding-bottom:58px}.hero-brand-proposal .hero-portrait{min-height:590px}.hero-brand-proposal .hero-portrait>img{height:530px}.hero-brand-proposal h1{font-size:36px}.hero-brand-proposal .hero-description{font-size:16px}.hero-founder{right:25px;bottom:26px;min-width:220px;padding:16px 20px}.hero-founder strong{font-size:18px}}
@media(max-width:800px){.hero-brand-proposal{grid-template-columns:1fr;min-height:0}.hero-brand-proposal .hero-copy{padding:42px 24px 22px}.hero-brand-proposal .eyebrow{font-size:12px;max-width:350px;margin-bottom:24px;line-height:1.6}.hero-brand-proposal h1{font-size:clamp(29px,6.2vw,43px);max-width:620px;margin-bottom:22px;line-height:1.15}.hero-brand-proposal .hero-description{font-size:16px;margin-bottom:26px}.hero-brand-proposal .hero-description br{display:none}.hero-brand-proposal .hero-portrait{min-height:430px;max-width:520px;width:100%;justify-self:center}.hero-brand-bubble{inset:-10px -10px 0 -10px}.hero-brand-proposal .hero-portrait>img{height:415px;left:49%}.hero-founder{right:24px;bottom:24px;min-width:220px}.hero-founder strong{font-size:18px}}
@media(max-width:400px){.hero-brand-proposal h1{font-size:29px}.hero-brand-proposal .hero-portrait{min-height:380px}.hero-brand-proposal .hero-portrait>img{height:365px}.hero-founder{padding:13px 17px;min-width:210px;bottom:18px}.hero-founder strong{font-size:17px}.hero-founder span{font-size:13px}}

.cookie-banner[hidden]{display:none!important}.cookie-banner{position:fixed;bottom:20px;left:20px;right:20px;z-index:40;background:#fff;color:#15415a;padding:24px;border:1px solid #15415a;box-shadow:0 5px 30px #0003;display:flex;gap:28px;align-items:center;max-height:80svh;overflow:auto}.cookie-banner h2{font-size:22px;letter-spacing:-.02em;margin:0 0 10px}.cookie-banner p{font-size:14px;line-height:1.6;margin:0 0 8px}.cookie-banner a,.policy-page a,.form-note a{text-decoration:underline;text-underline-offset:3px}.cookie-banner a{font-size:14px}.cookie-actions{display:flex;gap:12px;flex-shrink:0}.cookie-actions button,.policy-settings{border:1px solid #15415a;background:#15415a;color:white;padding:12px 22px;font-size:14px;font-weight:600;min-height:44px}.cookie-actions button:hover,.policy-settings:hover{background:#be0027;border-color:#be0027}.privacy-links{display:flex;gap:18px;flex-wrap:wrap;font-size:14px}.privacy-links button{border:0;background:transparent;padding:0;color:inherit;text-decoration:underline;min-height:44px}.privacy-links a{display:flex;align-items:center;min-height:44px;text-decoration:underline}.policy-page{max-width:880px;margin:0 auto;padding:64px 24px 80px}.policy-page h1{font-size:clamp(32px,5vw,48px);line-height:1.2}.policy-page h2{font-size:24px;line-height:1.3;letter-spacing:-.02em;margin-top:38px}.policy-page p{font-size:16px;line-height:1.75}.policy-date{color:#555}.policy-page code{overflow-wrap:anywhere}@media(max-width:800px){.cookie-banner{left:12px;right:12px;bottom:12px;padding:20px;display:block}.cookie-actions{margin-top:18px}.cookie-actions button{flex:1}.privacy-links{grid-column:1/-1}.policy-page{padding-top:40px}}

.contact-success{border:0;border-radius:16px;padding:44px 36px;width:calc(100% - 40px);max-width:460px;max-height:calc(100dvh - 40px);overflow:auto;margin:auto;background:#fff;color:var(--navy);text-align:center;box-shadow:0 24px 80px #0004}.contact-success::backdrop{background:rgb(9 28 40 / .65);backdrop-filter:blur(4px)}.contact-success-mark{display:grid;place-items:center;width:64px;height:64px;margin:0 auto 24px;border-radius:50%;background:var(--red);color:#fff;font-size:32px;font-weight:650}.contact-success h2{margin:0 0 16px;font-size:clamp(28px,5vw,36px);font-weight:750;letter-spacing:-.03em}.contact-success p{margin:0 0 28px;font-size:16px;line-height:1.7}.contact-success .button{min-width:180px}.contact-success .button:focus-visible{outline:3px solid var(--navy);outline-offset:5px}

/* Transparent monochrome artwork uses a shared canvas and optical ink weight. */
.client-logos .client-logo{background:transparent;min-height:88px;padding:8px}.client-logos .client-logo img{width:100%;max-width:170px;height:80px;object-fit:contain;filter:none}@media(max-width:480px){.client-logos .client-logo{min-height:76px;padding:4px}.client-logos .client-logo img{max-width:150px;height:70px}}

/* Preserve the quiet wall; reveal original brand colours on interaction. */
.client-logos .client-logo{position:relative}.client-logos .client-logo img{transition:opacity .25s ease}.client-logos .client-logo .client-logo-color{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:calc(100% - 16px);opacity:0;pointer-events:none}.client-logos .client-logo:hover>img:first-child,.client-logos .client-logo:focus-visible>img:first-child{opacity:0}.client-logos .client-logo:hover .client-logo-color,.client-logos .client-logo:focus-visible .client-logo-color{opacity:1}@media(max-width:480px){.client-logos .client-logo .client-logo-color{width:calc(100% - 8px)}}
